Meijer Holiday 2023 Seasonal Pad
Role • Freelance Illustration
Programs Adobe Photoshop, Adobe InDesign, Procreate for iPad
Tasks asset illustration, curation, rendering & file assembly
After an initial concept was chosen by the Meijer design team, I was invited to work with one of their trusted agencies, Redstitch Inc. on the Holiday 2023 Seasonal Pad. Over the course of its development, I helped procure and create image assets for the 40 foot run and its endcaps, which I later assembled in Photoshop for production.
Credits
Redstitch Team
Brad • Creative Director • concept work, creative direction
Mike • Lead Environments Designer • concept work, creative direction, asset curation & illustration
Meijer VM Team
Kristin Sibary, Michelle Beyer, Sarah Lareau, Shauna Pierson • Senior Designers • creative direction / feedback
